CoverYourASP --> Managing banner ad clickthroughs

Free membership

Join in the fun! Sign in
Member Services

Site navigation
Download the entire site!
Search my articles
Free Magazines
Browse the directory

Send me feedback
Buy my boxer shorts

Recommend this page
Printer-friendly page

Resources I recommend
Link to my site
Advertising slashed!
About your privacy
Legal stuff
Site statistics
12 active users
2158 visitors today
1915 pages today
(only part of today)
Tools I use

CoverYourASP
Copyright © 1999-2016 James Shaw.
All rights reserved.

ASP.NET Blog
RSS submissions
E-commerce

Now open source with SourceForge!

My advertising system sells advertising on a CPC (cost per click) basis, not CPM (cost per thousand impressions).

It is therefore very important that my clients' clicks aren't being "used up" by malicious users clicking ads over and over, or by programs like spiders, crawlers and robots who visit the site and click on every link in sight!

These methods do work - here's a quote from Gavin Williams at Hexillion.com - a leading component supplier:

"Your click-through counting has been much more accurate than other ASP sites on which we've advertised. They've overcounted by as much as 100% to 300% due to spider click-throughs. I'm impressed that your spider-filtering has kept your counts within just a few clicks of ours."

...and that was before I added more code to cope with some other common "non-human" clickthroughs. You'll see all of these methods in the next few pages...

Part 2: One clickthrough per IP per day...

Featured sponsor
My favorite resources


Qualify for Free Trade Magazines

Free subscriptions to industry leading publications for those who qualify!


See my source code
wherever you see this icon...

You can also download the entire site source code for FREE!